ROX is a British jewellers, established in 2002 by Kyron Keogh and Grant Mitchell, that specialises in diamonds and luxury watches – stocking brands such as Hublot, Chopard, Bulgari, Zenith (watchmaker), TAG Heuer, Tudor and Gucci. ROX currently operates eight stores across Scotland and England - in Edinburgh, Glasgow, London, Liverpool, Newcastle upon Tyne and Leeds - with an expected turnover in excess of £20m in 2022.

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