Spartoo.co.uk is an e-commerce website specialising in shoes and clothing created in 2009 as part of the company Spartoo.com, created in 2006 and based in Grenoble, France. The name of the company was inspired by the gladiator sandal or "spartiate" from the town of Sparte, a major power in ancient Greece. Spartoo was modelled after the American company Zappos, an online shoe retailer. Spartoo is now present in 30 European countries. They sell primarily footwear, but also carry ready-to-wear fashion for men and women.

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